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About
The Best View of Campus is Your Own
Experience the beauty of the Hudson River Valley. We offer tours and on-campus visit programs daily.
About
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Academics
The Best View of Campus is Your Own
Experience the beauty of the Hudson River Valley. We offer tours and on-campus visit programs daily.
Academics
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Admission & Financial Aid
The Best View of Campus is Your Own
Experience the beauty of the Hudson River Valley. We offer tours and on-campus visit programs daily.
Admission & Financial Aid
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Student Life
The Best View of Campus is Your Own
Experience the beauty of the Hudson River Valley. We offer tours and on-campus visit programs daily.
Student Life
- Athletics
Dr. Prema Nakra
Professor, Marketing
Education
PhD Economics, Vikram University
MBA Marketing, Pace University
MA Economics, Christian College/Vikram University
Research Interests / Areas of Study
Knowledge capital management, reputation management, ethical issues in international marketing - including infoterrorism, gray marketing, and non-tariff barriers.
Published articles can be found in Reputation Management Quarterly, Competitive Intelligence Review, and International Journal of Advertising and Promotion among others. I am also a certified Tango Facilitator (a Knowledge Management simulation developed by Celami International).